Internship Program

About the Role
Prodigy Residential is seeking a detail‑oriented, creative intern to support the back‑end of our residential brokerage’s marketing engine. You will help plan and publish content, keep our brand assets organized, maintain clean data in our CRM, and produce analytics that inform smarter campaigns—all under close mentorship.

Note: This internship is not connected to any development company, consulting practice, or construction activity and does not include licensed real‑estate functions (e.g., showings, negotiations, or advice).

What You’ll Do (Representative Responsibilities)

Content & Social

Build and maintain a 60‑day content calendar across Instagram, Facebook, LinkedIn, and YouTube Shorts.

Draft short‑form copy, crop images, assemble Reels/Shorts, and schedule posts in Meta Business Suite/Hootsuite/Later.

Create brand‑consistent graphics (e.g., market snapshots, neighborhood spotlights) in Canva/Adobe Express.

Prepare compliant property marketing assets from approved materials (captions, feature cards, carousels) with fair housing checks. (fhcci.org)

Back‑Office Operations

Organize our brand library (logos, fonts, templates, approved photos/B‑roll) and naming conventions.

Support CRM hygiene (tagging, deduping, list segmentation) and document lead sources (no cold‑calling or licensed outreach).

Build UTM links and maintain a simple campaign tracker.

Analytics & Reporting

Compile weekly dashboards (reach, engagement, click‑throughs, email metrics) and surface insights & next steps.

Run light A/B tests on subject lines, captions, thumbnails and summarize learnings.

Compliance & Brand Quality

Follow Fair Housing advertising guidance in all captions/creative. (fhcci.org)

Use proper social media disclosure/endorsement practices when applicable (e.g., #ad, material connections). (Federal Trade Commission)

Ensure CAN‑SPAM basics on email drafts (from line, physical address, unsubscribe). (Federal Trade Commission)

What You’ll Learn (Outcomes)

How a residential brokerage runs its marketing back‑end end‑to‑end—from planning to reporting.

How to build platform‑specific, compliant content that educates consumers. (fhcci.org)

How to organize assets, keep a CRM clean, and report on campaign performance.

Qualifications

Currently enrolled in a college/university program (marketing, communications, design, analytics, or related).

Clear writing, solid grammar; comfort with Canva/Google Workspace; interest in short‑form video.

Organized, proactive, curious; able to work with feedback and manage deadlines.

Nice to Have: Basic video editing (CapCut, Premiere Rush), familiarity with Meta Insights/GA4, experience with Hootsuite/Later/Buffer, exposure to CRMs (e.g., Follow Up Boss, HubSpot, kvCORE).

What You’ll Get

College credit (if your school approves), portfolio‑worthy projects, 1:1 mentorship, resume/LinkedIn review.

Access to training materials, templates, and a capstone campaign you can present.

Equal Opportunity
Prodigy Residential is an equal opportunity employer and is committed to fair housing and nondiscrimination in all marketing and advertising.

How to Apply
Email careers@prodigyresidential.com with your resume.

To align with the U.S. Department of Labor’s “primary beneficiary” test, this internship is structured to be educational and for the intern’s benefit, with flexible scheduling, clear learning objectives, and faculty/credit pathways. Key design elements include:

Training mirrors an academic setting (weekly lessons; graded-style rubrics; feedback loops).

Work complements—not replaces—employees; no quotas tied to sales or commissions.

Flexible schedule; defined start/end dates; no entitlement to wages or job after.

College credit available where permitted and documented.

Marketing work will observe Fair Housing rules for digital advertising, including audience selection limits on platforms and inclusive, property‑focused language; and follow FTC Endorsement Guides and CAN‑SPAM for any email/social tasks.

Title: Residential Real Estate Internship (Unpaid, For‑Credit)

Location: Hybrid (office + field shadowing + remote projects)
Duration: 8–10 weeks (flexible), ~10–15 hours/week
Compensation: Unpaid; academic credit available if approved by your school. Pre‑approved, internship‑related expenses may be reimbursed.

About the Internship
Prodigy Residential’s internship is an educational, project‑based program that introduces students to the business of residential brokerage—market analysis, listing marketing, client experience design, and transaction workflows. Interns observe and learn under close supervision and complete structured assignments designed for skill‑building.

Scope note: This internship focuses only on residential brokerage. It does not include any work related to a development company or a consulting company.

Learning Outcomes
By the end of the program, interns will be able to:

Explain the residential transaction lifecycle (buyer and seller sides) and key milestones.

Perform an entry‑level comparative market analysis (CMA) using public and brokerage‑approved data sources.

Draft a property marketing plan (messaging, digital channels, timeline) aligned with Fair Housing best practices.

Map a transaction workflow and identify the responsibilities of agents, clients, and vendors.

Build a basic micro‑market report for a neighborhood (inventory, pricing trends, days on market).

Use brokerage tools (e.g., CRM, digital marketing platforms, e‑signature software) in a training/sandbox environment.

Educational Activities (examples)

All activities are educational, non‑licensed, and performed under supervision:

Shadow licensed agents during listing prep, showings, and open‑house setups; observe client interactions.

Build practice CMAs with training data and public records; present findings to your mentor.

Draft listing copy and a property marketing brief (reviewed by mentor before any real‑world use).

Create a social media content calendar and simple property flyers using brokerage templates.

Clean and segment training CRM data; draft nurture sequences (internal practice only).

Document transaction steps and create checklists/playbooks for common scenarios.

Compile weekly micro‑market snapshots from approved data sources and public market reports.

Compliance boundaries: Interns do not solicit business, negotiate, quote terms, conduct unsupervised showings, draft or explain contracts, or perform tasks that require a real estate license. Any participation in open houses or tours is observational or administrative and always under direct supervision, consistent with state law.

Ideal Candidate
Currently enrolled in college/university (Marketing, Business, Economics, Urban Studies, Communications, or related).

Strong writing, research, and presentation skills; comfortable with spreadsheets and slide tools.

Professionalism, confidentiality, and an interest in residential neighborhoods and housing trends.

Availability to align with program milestones and occasional field shadowing.

Program Logistics
Schedule: Flexible within Mon–Sat; core collaboration windows set with mentor.

Tools Provided: Access to training/sandbox versions of CRM, e‑signature, and marketing tools; templates and style guides.

Mentorship: Weekly 1:1 mentor check‑ins + skills workshops led by licensed professionals.

Evaluation: Progress checkpoints Weeks 3, 6, and final capstone presentation in Week 8/10.

Academic Credit: Prodigy Residential will complete required school forms upon request.

Equal Opportunity: Prodigy Residential is an Equal Opportunity Organization.

How to Apply
Email careers@prodigyresidential.com with your resume.

Unpaid Internship Disclosure (Primary‑Beneficiary Focus): This program is designed for education and academic credit, with training similar to what would be given in an academic setting; the schedule accommodates classes; interns do not displace employees; there is no expectation of compensation or employment at the end of the program.

Compliance & Boundaries
Unpaid, Educational Focus: No expectation of wages or employment; schedule respects classes; tasks do not replace paid staff.

Non‑Licensed Activities: Interns do not negotiate, set or discuss price/terms with consumers, host unsupervised showings, or prepare/interpret legal documents.

Supervision: All field activity is observational or administrative and under a licensed professional’s direct supervision, in accordance with state law.

Data & Confidentiality: NDA required; no sharing of client information; training data used wherever feasible.

Safety & Accessibility: Field shadows follow safety protocols; accommodations available on request.